Position is everything.

I’m not sure this is the effect these Facebook advertisers wanted, but I do have to say it got my attention when it popped up:


I’m not sure “House Whip Kevin McCarthy”, the gentleman I presume is in the first ad would be entirely happy. But I do know if I decide to go to the event advertised in the first one, that I’ll be wearing more than what’s shown in the second ad.

Actually, I can’t think of any events outside my home where the outfit shown in the second ad is appropriate, but if I even find one, I will remember that the potato goes in front, just like the model did.



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